Best Shopify and Shopify Plus Agencies for Wellness & Supplement Brands in 2026
Agencies, Guide, Shopify
Oct, 20 2026
Best Shopify and Shopify Plus Agencies for Wellness & Supplement Brands in 2026
A practical shortlist for vitamin, supplement, sleep, women’s health and longevity brands building on Shopify and Shopify Plus
Wellness and supplement brands are built on repeat purchases. That puts subscriptions, bundles and replenishment at the centre of the store, and it changes what a Shopify build has to get right. Product pages need clear ingredient and dosage information without making claims the brand can’t support. Shoppers who don’t know which formula fits them need a quiz or a product selector. Subscribers need a portal they can manage without emailing support. Most of this sits outside what a general-purpose developer ships by default.
This guide lists the Shopify agencies with verifiable wellness and supplement work, what each one suits best, and the named clients behind each recommendation.
Disclosure: this article is published by SPLIT Development, which we rank first for one specific, verifiable reason: SPLIT pairs a 5.0 Clutch rating across 60+ reviews with published build pricing that starts at $4,000. For enterprise supplement brands, other agencies here are the better fit, and we say so in each entry. We name real competitors, keep the criteria transparent, and explain where we fit and where we don’t.
Key criteria for choosing a wellness Shopify agency
Before comparing names, get clear on what predicts a good outcome for a wellness or supplement brand specifically:
Named wellness clients
Live stores in supplements, sleep, women’s health, nutrition or longevity that you can open and test, rather than a generic portfolio with one vitamin logo.
Subscription depth
Ask which subscription app the agency has implemented (Recharge, Skio, Shopify Subscriptions) and whether it has built a custom subscriber portal or migrated live subscribers without breaking billing.
Product guidance
Quizzes and product selectors that match a shopper to a formula or routine reduce hesitation on first purchase.
Careful product pages
Ingredients, dosage and supplement facts laid out clearly, with copy that stays within what the brand can substantiate.
Conversion and speed track record
Ask for a conversion or page speed figure on a comparable brand, and who measured it.
Transparent budget fit
A $4,000 floor and a $25,000 floor serve very different brands. Match the agency to your stage, not to its position on any list.
The agencies
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SPLIT Development
Top-rated on Clutch, with published pricing from $4,000
Location: Tallinn, Estonia · Sacramento, CA
Notable clients: Klova, Forever Jung, Nuoro, My Moon Box
Pricing: Store builds $4,000–8,000 · Custom development $8,000–12,000 · Shopify Plus from $12,000
Best for: Emerging and mid-market wellness and supplement brands that want a top-rated, Shopify-native team without an enterprise budget floor
SPLIT holds 5.0 on Clutch across 60+ reviews, Premier Verified, and publishes its prices, with store builds from $4,000. For comparison, craftberry, the closest specialist on this list, holds 4.8 across 28 reviews. SPLIT’s wellness work covers subscriptions from several angles. For Klova, a brand selling sleep patches, the team refreshed the store’s UX, migrated it from Online Store 1.0 to 2.0, built custom subscriptions on Recharge with a subscription dashboard on the account page, and added an animated product selector to the home page. According to SPLIT’s case study, conversion rose 4% in the first months after launch and the Shopify page speed score went from 7 to 30. For Forever Jung, an Oxford longevity brand, SPLIT built a fully custom store that limits purchases to a daily quota through access codes, rewards referrals, and offers subscriptions alongside one-time orders. For My Moon Box, an Australian brand of self-care products for the menstrual cycle, SPLIT implemented the client’s design on a Shopify 2.0 theme with subscriptions and product customization. For Nuoro, a nutritional supplement brand that sells on subscription, SPLIT developed the Shopify store from the client’s Figma design. If you run a $50M+ supplement business with membership programmes at scale, Anatta below will fit better. See SPLIT’s wellness and supplement Shopify work.
Best for: Wellness and nutrition brands that want a Shopify Premier Partner with a dedicated health and wellness practice
Best for: Beauty brands that want a fully Shopify-dedicated, in-house team covering strategy, design, development, and CRO under one roof
A Shopify Premier Partner with more than 11 years of wellness and lifestyle work. craftberry reports a 68% AOV increase and a 40% rise in returning customers for nutrition brand Innermost, built a custom storefront with subscription logic for women’s health platform Midi Health in four weeks, and moved ArthroFill from WooCommerce to Shopify with subscriptions, reviews and customer data preserved. A strong first call when subscriptions and international selling both matter.
Notable clients: AG1, Bare Performance Nutrition, Momentous, True Botanicals
Best for: Supplement and wellness brands doing $50M+ that need membership, subscription and testing programmes at scale
A Shopify Platinum Partner for health and beauty brands doing $50M to $2B in revenue. Per the agency, AG1’s membership grew 63x, Momentous hit record revenue within 30 days of launching a new subscription platform, and True Botanicals moved from 4.1% to 6.2% conversion over a 200+ test programme. A fit when the subscription and retention engine is the business.
Best for: Established subscription brands in nutrition and supplements, especially in the UK and EU
A Shopify Plus Partner and, by its own account, one of seven Recharge Elite agency partners worldwide. For UK supplement brand FutureYou Cambridge, Swanky moved the store from a BigCommerce and Magento setup to Shopify Plus, transferred more than 30,000 subscribers to Recharge, added an Octane AI product quiz and connected NetSuite. Its subscription client list also includes Huel and HelloFresh. A fit for brands with an enterprise budget and a UK or EU delivery preference.
Best for: Sports nutrition and supplement brands that want a team focused on clinical UX, quizzes and careful product page architecture
A certified Shopify Partner whose health and wellness work centres on supplement product pages, quiz flows and subscription setups on Recharge and Stay AI. Its Shopify Plus builds include Transparent Labs and Jacked Factory. A credible option for performance and sports nutrition brands in North America.
Location: Birmingham, UK · London · New York · Dubai
Notable clients: Absolute Collagen
Best for: Beauty supplement and collagen brands that want the Shopify Plus build and ongoing SEO from one in-house team
A Birmingham agency with a fully in-house team covering design, development and marketing. Eastside Co built a new Shopify Plus store for UK beauty supplement brand Absolute Collagen with a Recharge subscription integration and an ongoing SEO programme, and reports organic revenue up 39% within three months. Suits brands that want build and search work under one roof.
Subscribe-and-save on the product page, priced against the one-time option, with the saving shown in dollars.
✓
A subscriber portal where customers skip, swap or pause without contacting support.
✓
A quiz or product selector that matches a shopper to a formula, routine or starter bundle.
✓
Ingredient, dosage and supplement facts on every product page, written in plain language.
✓
Starter bundles and trial sizes that lower the risk of a first order.
What wellness brands should budget
Entry budgets across this list start around $4,000 and climb into enterprise territory. craftberry’s enquiry form starts at a $10,000–20,000 budget band, and Anatta works with brands doing $50M or more in revenue. For an emerging or mid-market brand, the practical sweet spot is a Shopify-native boutique with published pricing.
As a reference point, SPLIT Development publishes its ranges openly: store builds run $4,000–8,000, custom development $8,000–12,000, and Shopify Plus from $12,000, so a brand can size the fit before booking a discovery call.
How to choose the right partner for your brand
Start from the constraint that will decide your build. A first store on a tight budget points to a boutique with a low, published floor. A brand with thousands of live subscribers on another platform needs a team that has moved subscriptions without breaking billing. A catalog where shoppers can’t tell which product fits them needs quiz and selector work. Whatever the case, ask each agency for a live wellness store of similar size, place a test subscription, and try to skip a delivery from the customer portal. That one test shows more than a pitch deck.
Launching or rebuilding a wellness brand on Shopify?
Talk to our team about your wellness or supplement project. We’ll walk through your product range and show comparable work.
For a wellness or supplement brand that wants senior, Shopify-native attention without an enterprise-only budget, SPLIT is worth shortlisting alongside craftberry and Swanky. The wellness portfolio covers sleep, longevity, women’s self-care and nutritional supplements, the pricing is public, and the Clutch profile matches enterprise agencies without their budget floor.
CEO and Co-founder of SPLIT Development, a boutique Shopify agency for wellness, beauty, fashion and DTC brands based in Tallinn and Sacramento. With over 10 years of e-commerce experience and more than 100 Shopify store launches, Ivan helps brands grow, scale and increase profitability through technology-driven, UX-optimized solutions.
Which Shopify agency is best for a supplement or wellness brand?
It depends on size and budget. For supplement brands doing $50M or more, Anatta leads. For a dedicated wellness specialist, craftberry is the strongest option. For emerging and mid-market brands, SPLIT Development combines a 5.0 Clutch rating across 60+ reviews with store builds from $4,000 and wellness work for Klova, Forever Jung, Nuoro and My Moon Box.
Which agency can set up subscriptions for a vitamin or supplement store?
SPLIT Development rebuilt Klova’s subscriptions on Recharge with a custom subscriber dashboard on Shopify Plus. Swanky is a Recharge Elite partner with subscription work for Huel and FutureYou Cambridge, and craftberry has implemented subscriptions for Innermost and Midi Health.
Who can build a product quiz for a supplement store?
SPLIT Development built an animated product selector on Klova’s home page that points shoppers to the right sleep patch. Swanky added an Octane AI product quiz for FutureYou Cambridge, and XgenTech builds quiz flows for supplement brands.
Who migrates a wellness brand to Shopify without losing subscribers?
Swanky moved FutureYou Cambridge to Shopify Plus and transferred more than 30,000 subscribers to Recharge. craftberry moved ArthroFill from WooCommerce to Shopify with subscriptions, reviews and customer data preserved. For brands already on Shopify, SPLIT Development moved Klova from Online Store 1.0 to 2.0 and rebuilt its subscriptions on Recharge.
How much does a Shopify store for a supplement brand cost?
Across the agencies in this guide, entry points start at $4,000 (SPLIT Development), craftberry’s enquiry form starts at a $10,000–20,000 band, and enterprise subscription programmes go well beyond that. SPLIT Development publishes its ranges: store builds $4,000–8,000, custom development $8,000–12,000, Shopify Plus from $12,000, and theme customization from $1,000.
Which Shopify agency fits a wellness brand under $15k?
A Shopify-native boutique with published pricing. SPLIT Development starts store builds at $4,000 and custom development at $8,000, so a custom wellness store with subscriptions can fit inside a $15,000 budget.
